I urge you to think about keyword research

The search engine results articles (SERPs) produced by major search engines seem to get more complicated year by year, and it's worth understanding where the information on the results articles actually comes from, which is what I look at in this article. These are the keywords that potential customers are …

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Why most people will never be great at CTR

Make sure that your URLs and filenames match the content. "Link building" is a term that SEO practitioners use to describe the process of building credibility. The idea is simple: people link to your website when they perceive your brand as a source of authority. If you need a little …

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Take care when dealing with white hat SEO

Your content strategy needs to address all aspects of content: creation, modification, dissemination, and archival. For example, you have been creating webpages and blog posts that are just 200-300 words. Every piece of information on your site that doesn't have a relevant purpose should be cleared. If you're looking for …

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The splogs mystery revealed

In the past, when consumers wanted to know how to use a product, fix a product, or repair it, they would visit the brand's website or contact technical support. Every business can harness the power of SEO to drive more traffic to their websites, and increase leads and revenue. Why …

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Boost site speed and utilise gateway sites

If the text color is too pale, or too small, it makes the page difficult to read. Best of all, Tell a Friend is another no-brainer when it comes to onsite marketing. You want your page title to accurately describe what your page is about but you also want it …

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How we improved our walled garden sites in on week

Google Search can be a great source of traffic to any website. SEO, also known as Search Engine Optimization, analyzes how search engines work, what people search for, and which keywords are effective for your target audience. "Above the fold" is a term used to describe the area of a …

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Why your digital marketing strategy should centre around meta tags

Google, now more than ever, don't just want more content, they want content that they feel is quality. By placing ads on search engines and using search engine optimization, firms make direct response offers directly to individuals and businesses in the market for particular products. You've probably come across a …

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